{"title":"Daily New In","description":null,"products":[{"product_id":"ajpb-323-embroidered-lawn-silk-stitched-2pcs","title":"AJPB-323 Embroidered Lawn Silk Stitched 2pcs","description":"\u003cp class=\"MsoNormal\"\u003eEmbrace the subtle magic of summer with this pistachio green ensemble, a delicate balance of soft color and intricate artistry. The soothing hue is beautifully enhanced by off-white threadwork, while a relaxed collar style lends the shirt an air of effortless, high-end comfort. Scalloped cutwork along the hem adds a final touch of decorative flair, leading the eye down to pants finished with minimal embroidery on the borders. This look is a sophisticated choice for the discerning woman who appreciates the beauty of understated details.\u003c\/p\u003e","brand":"Asim Jofa","offers":[{"title":"Shirt \u0026 Trouser \/ S","offer_id":52639975473435,"sku":"AJPB-323-S","price":4661.73,"currency_code":"INR","in_stock":true},{"title":"Shirt \u0026 Trouser \/ M","offer_id":52639975506203,"sku":"AJPB-323-M","price":4661.73,"currency_code":"INR","in_stock":true},{"title":"Shirt \u0026 Trouser \/ L","offer_id":52639975538971,"sku":"AJPB-323-L","price":4661.73,"currency_code":"INR","in_stock":true},{"title":"Shirt \u0026 Trouser \/ XL","offer_id":52639975571739,"sku":"AJPB-323-XL","price":4661.73,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0855\/8405\/2507\/files\/884A8816.jpg?v=1784731055"},{"product_id":"ajpb-305-embroidered-raw-silk-stitched-2pcs","title":"AJPB-305 Embroidered Raw Silk Stitched 2pcs","description":"\u003cp class=\"MsoNormal\"\u003e\u003cspan style=\"mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin;\"\u003eBold yet impeccably composed, this shocking pink ensemble channels contemporary finesse through artful restraint. The shirt embraces a modern minimalist narrative, punctuated by thoughtfully scattered motifs that lend rhythm and movement to the vibrant canvas. Scalloped accents along the sides and border introduce a sculpted refinement, framing the silhouette with quiet precision. Paired with gracefully tailored trousers, the look strikes a confident balance between statement color and polished sophistication.\u003c\/span\u003e\u003c\/p\u003e","brand":"Asim Jofa","offers":[{"title":"Shirt \u0026 Trouser \/ S","offer_id":52639975702811,"sku":"AJPB-305-S","price":4370.57,"currency_code":"INR","in_stock":true},{"title":"Shirt \u0026 Trouser \/ M","offer_id":52639975735579,"sku":"AJPB-305-M","price":4370.57,"currency_code":"INR","in_stock":true},{"title":"Shirt \u0026 Trouser \/ L","offer_id":52639975768347,"sku":"AJPB-305-L","price":4370.57,"currency_code":"INR","in_stock":true},{"title":"Shirt \u0026 Trouser \/ XL","offer_id":52639975801115,"sku":"AJPB-305-XL","price":4370.57,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0855\/8405\/2507\/files\/884A7902.jpg?v=1784731055"},{"product_id":"ajsbdp-10-embroidered-lawn-stitched-2pcs","title":"AJSBDP-10 Embroidered Lawn Stitched 2pcs","description":"\u003cp class=\"MsoNormal\"\u003e\u003cspan style=\"font-size: 11.0pt; line-height: 107%; font-family: 'Calibri',sans-serif; mso-ascii-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-fareast-theme-font: minor-latin; mso-hansi-theme-font: minor-latin; mso-bidi-font-family: Arial; mso-bidi-theme-font: minor-bidi; mso-font-kerning: 1.0pt; mso-ligatures: standardcontextual; mso-ansi-language: EN-US; mso-fareast-language: EN-US; mso-bidi-language: AR-SA;\"\u003eCapturing the liquid gold of mid-summer sunshine, this buttery yellow ensemble radiates a bright, unyielding majesty. The vibrant, uplifting hue serves as the perfect sartorial depiction of the summer season, brought to life through gorgeous, multi-hued threadwork. It is a silhouette that is simultaneously chic, modern, and as summery as it can possibly get, exuding a youthful yet composed energy. Finished with beautifully made trousers, this look ensures the modern woman commands her world with a radiant, effortless glow.\u003c\/span\u003e\u003c\/p\u003e","brand":"Asim Jofa","offers":[{"title":"S","offer_id":52639975997723,"sku":"AJSBDP-10-S","price":6190.69,"currency_code":"INR","in_stock":true},{"title":"M","offer_id":52639976030491,"sku":"AJSBDP-10-M","price":6190.69,"currency_code":"INR","in_stock":true},{"title":"L","offer_id":52639976063259,"sku":"AJSBDP-10-L","price":6190.69,"currency_code":"INR","in_stock":true},{"title":"XL","offer_id":52639976096027,"sku":"AJSBDP-10-XL","price":6190.69,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0855\/8405\/2507\/files\/DSC01179_b7d38b78-286c-4081-ac73-dab5d6952cca.jpg?v=1784731056"},{"product_id":"ajpb-328-embroidered-exclusive-silk-stitched-2pcs","title":"AJPB-328 Embroidered Exclusive Silk Stitched 2pcs","description":"\u003cp class=\"MsoNormal\"\u003eExude an aura of absolute serenity in this beige ensemble, a piece that whispers of calm mornings and understated opulence. 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The shirt is adorned with finely rendered pastel embroidery, where whispers of pink and green threads weave through intricate florals, creating the impression of blossoms scattered across a sunlit garden. Set against the fresh mint canvas, the artwork feels airy yet striking, offering a refined look that draws the eye without overwhelming it. Paired with flawlessly tailored trousers finished with elegant scalloped hems, the look carries an effortless grace.\u003c\/span\u003e\u003c\/p\u003e","brand":"Asim Jofa","offers":[{"title":"Shirt \u0026 Trouser \/ S","offer_id":52639976587547,"sku":"AJPB-239-S","price":4326.68,"currency_code":"INR","in_stock":true},{"title":"Shirt \u0026 Trouser \/ M","offer_id":52639976620315,"sku":"AJPB-239-M","price":4326.68,"currency_code":"INR","in_stock":true},{"title":"Shirt \u0026 Trouser \/ L","offer_id":52639976653083,"sku":"AJPB-239-L","price":4326.68,"currency_code":"INR","in_stock":true},{"title":"Shirt \u0026 Trouser \/ XL","offer_id":52639976685851,"sku":"AJPB-239-XL","price":4326.68,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0855\/8405\/2507\/files\/884A7750.jpg?v=1784731057"},{"product_id":"ajsbdp-09-embroidered-lawn-stitched-2pcs","title":"AJSBDP-09 Embroidered Lawn Stitched 2pcs","description":"\u003cp class=\"MsoNormal\"\u003e\u003cspan style=\"font-size: 11.0pt; line-height: 107%; font-family: 'Calibri',sans-serif; mso-ascii-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-fareast-theme-font: minor-latin; mso-hansi-theme-font: minor-latin; mso-bidi-font-family: Arial; mso-bidi-theme-font: minor-bidi; mso-font-kerning: 1.0pt; mso-ligatures: standardcontextual; mso-ansi-language: EN-US; mso-fareast-language: EN-US; mso-bidi-language: AR-SA;\"\u003eA quiet manifesto of pure refinement, this lilac ensemble exudes femininity. 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Paired with finely crafted trousers, this look is tailored exclusively for the purist who commands attention through subtle sophistication.\u003c\/span\u003e\u003c\/p\u003e","brand":"Asim Jofa","offers":[{"title":"S","offer_id":52639976849691,"sku":"AJSBDP-09-S","price":6214.28,"currency_code":"INR","in_stock":true},{"title":"M","offer_id":52639976882459,"sku":"AJSBDP-09-M","price":6214.28,"currency_code":"INR","in_stock":true},{"title":"L","offer_id":52639976915227,"sku":"AJSBDP-09-L","price":6214.28,"currency_code":"INR","in_stock":true},{"title":"XL","offer_id":52639976947995,"sku":"AJSBDP-09-XL","price":6214.28,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0855\/8405\/2507\/files\/DSC00953.jpg?v=1784731057"},{"product_id":"ajpb-322-embroidered-raw-silk-stitched-2pcs","title":"AJPB-322 Embroidered Raw Silk Stitched 2pcs","description":"\u003cp class=\"MsoNormal\"\u003eCommand attention in this striking mustard outfit, where a unique palette meets exceptional design to create a truly singular look. The shirt is defined by stunning embroidery that flows across the fabric, perfectly elevated by beautiful scallop detailing on the neckline, sleeves, and hem. The aesthetic is carried through to the embroidered trousers, creating a cohesive and polished silhouette that feels both modern and deeply rooted in tradition. 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The shirt features a sprawling landscape of gorgeous embroidery executed in delicate, pastel-hued threads that span the entire canvas with effortless grace. Stunning cutwork detailing on the neckline, sleeves, and hem provides a contemporary architectural touch to the soft fabric. Completed with plain trousers, this outfit is a breath of fresh air, designed for the woman who moves through the world with a sense of gentle luxury.\u003c\/p\u003e","brand":"Asim Jofa","offers":[{"title":"Shirt \u0026 Trouser \/ S","offer_id":52639977636123,"sku":"AJPB-321-S","price":5619.69,"currency_code":"INR","in_stock":true},{"title":"Shirt \u0026 Trouser \/ M","offer_id":52639977668891,"sku":"AJPB-321-M","price":5619.69,"currency_code":"INR","in_stock":true},{"title":"Shirt \u0026 Trouser \/ L","offer_id":52639977701659,"sku":"AJPB-321-L","price":5619.69,"currency_code":"INR","in_stock":true},{"title":"Shirt \u0026 Trouser \/ XL","offer_id":52639977734427,"sku":"AJPB-321-XL","price":5619.69,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0855\/8405\/2507\/files\/884A8542.jpg?v=1784731059"},{"product_id":"ajsbdp-07-embroidered-lawn-stitched-2pcs","title":"AJSBDP-07 Embroidered Lawn Stitched 2pcs","description":"\u003cp class=\"MsoNormal\"\u003e\u003cspan style=\"font-size: 11.0pt; line-height: 107%; font-family: 'Calibri',sans-serif; mso-ascii-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-fareast-theme-font: minor-latin; mso-hansi-theme-font: minor-latin; mso-bidi-font-family: Arial; mso-bidi-theme-font: minor-bidi; mso-font-kerning: 1.0pt; mso-ligatures: standardcontextual; mso-ansi-language: EN-US; mso-fareast-language: EN-US; mso-bidi-language: AR-SA;\"\u003eRich and gorgeous magenta silhouette crafted to dominate the room. 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A gorgeous neckline serves as the focal point, drawing the eye to the meticulous artistry that defines the piece. Paired with understated plain trousers, this outfit is a celebration of organic beauty and refined taste, perfect for any high-end occasion.\u003c\/p\u003e","brand":"Asim Jofa","offers":[{"title":"Shirt \u0026 Trouser \/ S","offer_id":52639978324251,"sku":"AJPB-324-S","price":6119.9,"currency_code":"INR","in_stock":true},{"title":"Shirt \u0026 Trouser \/ M","offer_id":52639978357019,"sku":"AJPB-324-M","price":6119.9,"currency_code":"INR","in_stock":true},{"title":"Shirt \u0026 Trouser \/ L","offer_id":52639978389787,"sku":"AJPB-324-L","price":6119.9,"currency_code":"INR","in_stock":true},{"title":"Shirt \u0026 Trouser \/ XL","offer_id":52639978422555,"sku":"AJPB-324-XL","price":6119.9,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0855\/8405\/2507\/files\/884A8291_0f174318-7f46-405a-a46e-19e8a536bc86.jpg?v=1784731060"},{"product_id":"ajsbdp-06-embroidered-lawn-stitched-2pcs","title":"AJSBDP-06 Embroidered Lawn Stitched 2pcs","description":"\u003cp class=\"MsoNormal\"\u003e\u003cspan style=\"font-size: 11.0pt; line-height: 107%; font-family: 'Calibri',sans-serif; mso-ascii-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-fareast-theme-font: minor-latin; mso-hansi-theme-font: minor-latin; mso-bidi-font-family: Arial; mso-bidi-theme-font: minor-bidi; mso-font-kerning: 1.0pt; mso-ligatures: standardcontextual; mso-ansi-language: EN-US; mso-fareast-language: EN-US; mso-bidi-language: AR-SA;\"\u003eA surreal vision of absolute tranquility, this light blue ensemble mirrors the crisp perfection of a cloudless summer sky.The breathtakingly soft tone is beautifully adorned with an artistic blend of off-white and deep blue threads, creating a stunning, tone-on-tone contrast that epitomizes the ultimate summer color palette. Achieving a higher tier of luxury, meticulous scalloped detailing runs all over the edges, framing the fluid garment with a sharp, structural finish. 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The crepe silk shirt features a blend of soft and dark pink hues, printed to perfection, merging like waves into twilight. Subtle floral motifs ripple across the design, adding depth and fluidity. Thread and sequin embroidery adorn the neckline, sleeves, and borders, glistening like sunlight dancing over water. Paired with minimally printed trousers and a digitally printed dupatta that flows like a gentle sea breeze, this ensemble is where serenity meets timeless grace.\u003cstrong\u003e\u003c\/strong\u003e\u003c\/p\u003e","brand":"Asim Jofa","offers":[{"title":"XS","offer_id":52639978619163,"sku":"AJULSC-09-DS-XS","price":8521.87,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0855\/8405\/2507\/files\/884A3300.jpg?v=1784731060"},{"product_id":"ajpb-325-embroidered-raw-silk-stitched-2pcs","title":"AJPB-325 Embroidered Raw Silk Stitched 2pcs","description":"\u003cp class=\"MsoNormal\"\u003eEnvelop yourself in the eternal allure of this midnight black masterpiece, an outfit that redefines the meaning of timeless grace. The deep, dark fabric serves as a dramatic canvas for ivory threadwork, allowing lovely floral aesthetics to bloom across the entire shirt in a display of pure poetic beauty. By pairing this intricate top with sleek, plain trousers, the outfit achieves a harmonious symphony of detail and simplicity. This look is an essential statement of poise, designed for those who command the room with quiet, undeniable confidence.\u003c\/p\u003e","brand":"Asim Jofa","offers":[{"title":"Shirt \u0026 Trouser \/ S","offer_id":52639978815771,"sku":"AJPB-325-S","price":6487.98,"currency_code":"INR","in_stock":true},{"title":"Shirt \u0026 Trouser \/ M","offer_id":52639978848539,"sku":"AJPB-325-M","price":6487.98,"currency_code":"INR","in_stock":true},{"title":"Shirt \u0026 Trouser \/ L","offer_id":52639978881307,"sku":"AJPB-325-L","price":6487.98,"currency_code":"INR","in_stock":true},{"title":"Shirt \u0026 Trouser \/ XL","offer_id":52639978914075,"sku":"AJPB-325-XL","price":6487.98,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0855\/8405\/2507\/files\/884A8212.jpg?v=1784731061"},{"product_id":"ajsbdp-05-embroidered-lawn-stitched-2pcs","title":"AJSBDP-05 Embroidered Lawn Stitched 2pcs","description":"\u003cp class=\"MsoNormal\"\u003e\u003cspan style=\"font-size: 11.0pt; line-height: 107%; font-family: 'Calibri',sans-serif; mso-ascii-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-fareast-theme-font: minor-latin; mso-hansi-theme-font: minor-latin; mso-bidi-font-family: Arial; mso-bidi-theme-font: minor-bidi; mso-font-kerning: 1.0pt; mso-ligatures: standardcontextual; mso-ansi-language: EN-US; mso-fareast-language: EN-US; mso-bidi-language: AR-SA;\"\u003eCapturing the midnight depth of a roaring sea, this cobalt ensemble brings a sharp, icy regality to the summer season. The deep, magnetic dark blue hue perfectly encapsulates an elite oceanic vibe, balancing high-impact color with a sleek, minimalist philosophy. Gorgeous, high-density embroidery traces the neckline and frames the border, ensuring its chic appeal leaves no stone unturned while maintaining an air of supreme composed luxury. Paired with gorgeously embroidered trousers, it forms an unbroken column of pure sartorial sophistication.\u003c\/span\u003e\u003c\/p\u003e","brand":"Asim Jofa","offers":[{"title":"S","offer_id":52639978946843,"sku":"AJSBDP-05-S","price":6025.52,"currency_code":"INR","in_stock":true},{"title":"M","offer_id":52639978979611,"sku":"AJSBDP-05-M","price":6025.52,"currency_code":"INR","in_stock":true},{"title":"L","offer_id":52639979012379,"sku":"AJSBDP-05-L","price":6025.52,"currency_code":"INR","in_stock":true},{"title":"XL","offer_id":52639979045147,"sku":"AJSBDP-05-XL","price":6025.52,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0855\/8405\/2507\/files\/DSC00090.jpg?v=1784731061"},{"product_id":"ajulscd-06-embroidered-charmeuse-silk-stitched-3-pcs","title":"AJULSCD-06 Embroidered Charmeuse Silk Stitched 3 Pcs","description":"\u003cp\u003eA whisper of elegance draped in blue, this ensemble is poetry spun on silk. 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Finished with a digitally printed silk dupatta that drapes like a silken sonnet, this ensemble is an heirloom-worthy expression of finesse for the woman who wears refinement like second skin.\u003cstrong\u003e\u003c\/strong\u003e\u003c\/p\u003e","brand":"Asim Jofa","offers":[{"title":"XS","offer_id":52639979077915,"sku":"AJULSC-06-DS-XS","price":8550.19,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0855\/8405\/2507\/files\/884A3548.jpg?v=1784731061"},{"product_id":"ajsbdp-04-embroidered-lawn-stitched-2pcs","title":"AJSBDP-04 Embroidered Lawn Stitched 2pcs","description":"\u003cp class=\"MsoNormal\"\u003e\u003cspan style=\"font-size: 11.0pt; line-height: 107%; font-family: 'Calibri',sans-serif; mso-ascii-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-fareast-theme-font: minor-latin; mso-hansi-theme-font: minor-latin; mso-bidi-font-family: Arial; mso-bidi-theme-font: minor-bidi; mso-font-kerning: 1.0pt; mso-ligatures: standardcontextual; mso-ansi-language: EN-US; mso-fareast-language: EN-US; mso-bidi-language: AR-SA;\"\u003eCommanding, resonant, and deeply grounded, this rust ensemble is an unapologetic celebration of rich color theory. The bold, dramatic base of the shirt sets a powerful stage for a unique design concept where structural layouts meet organic flow. Threadwork in highly contrasting hues weaves across the silhouette, creating an intricate design symphony that instantly catches the eye and holds it with absolute authority. 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Paired with a matching printed crepe silk trouser and a digitally printed dupatta that flows like a veil in motion, this ensemble is not merely worn—it is celebrated.\u003cstrong\u003e\u003c\/strong\u003e\u003c\/p\u003e","brand":"Asim Jofa","offers":[{"title":"XS","offer_id":52639979536667,"sku":"AJULSC-04-DS-XS","price":8550.19,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0855\/8405\/2507\/files\/884A2810_278feeae-81be-4139-82c3-9481df2ee409.jpg?v=1784731062"},{"product_id":"ajsbdp-03-embroidered-lawn-stitched-2pcs","title":"AJSBDP-03 Embroidered Lawn Stitched 2pcs","description":"\u003cp class=\"MsoNormal\"\u003e\u003cspan style=\"font-size: 11.0pt; line-height: 107%; font-family: 'Calibri',sans-serif; mso-ascii-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-fareast-theme-font: minor-latin; mso-hansi-theme-font: minor-latin; mso-bidi-font-family: Arial; mso-bidi-theme-font: minor-bidi; mso-font-kerning: 1.0pt; mso-ligatures: standardcontextual; mso-ansi-language: EN-US; mso-fareast-language: EN-US; mso-bidi-language: AR-SA;\"\u003eA luminous whisper of peak mid-summer, this peach creation stands as a definitive monument to low-contrast pastel luxury. 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Completed with a digitally printed silk dupatta that flows with regal poise, this ensemble is a living ode to heritage, designed for the modern-day queen.\u003c\/p\u003e","brand":"Asim Jofa","offers":[{"title":"XS","offer_id":52639980126491,"sku":"AJULSC-01-DS-XS","price":8521.87,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0855\/8405\/2507\/files\/884A3788_f8581717-eac5-49d8-8a24-c40a69365a28.jpg?v=1784731063"},{"product_id":"ajsbdp-02-embroidered-lawn-stitched-2pcs","title":"AJSBDP-02 Embroidered Lawn Stitched 2pcs","description":"\u003cp class=\"MsoNormal\"\u003e\u003cspan style=\"font-size: 11.0pt; line-height: 107%; font-family: 'Calibri',sans-serif; mso-ascii-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-fareast-theme-font: minor-latin; mso-hansi-theme-font: minor-latin; mso-bidi-font-family: Arial; mso-bidi-theme-font: minor-bidi; mso-font-kerning: 1.0pt; mso-ligatures: standardcontextual; mso-ansi-language: EN-US; mso-fareast-language: EN-US; mso-bidi-language: AR-SA;\"\u003eA gorgeous exploration of shadow and vivid contrast, this charcoal grey shirt features a striking asymmetrical design that instantly commands attention through its sharp minimalism. 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Redefining traditional structure, a uniquely sculpted neckline design frames the silhouette, delivering an instant sense of modern drama and high-fashion stature. Paired with finely crafted trousers that mirror the garment's immaculate tailoring.\u003c\/span\u003e\u003c\/p\u003e","brand":"Asim Jofa","offers":[{"title":"S","offer_id":52639980847387,"sku":"AJSBDP-01-S","price":5836.76,"currency_code":"INR","in_stock":true},{"title":"M","offer_id":52639980880155,"sku":"AJSBDP-01-M","price":5836.76,"currency_code":"INR","in_stock":true},{"title":"L","offer_id":52639980912923,"sku":"AJSBDP-01-L","price":5836.76,"currency_code":"INR","in_stock":true},{"title":"XL","offer_id":52639980945691,"sku":"AJSBDP-01-XL","price":5836.76,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0855\/8405\/2507\/files\/DSC00282.jpg?v=1784731065"},{"product_id":"ajulnd-16-embroidered-chiffon-stitched-3-pcs","title":"AJULND-16 Embroidered Chiffon Stitched 3 Pcs","description":"\u003cp\u003eA rich, heritage-inspired vision that balances the weight of tradition with a sharp, modern clarity. 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Designed for the woman who carries elegance with quiet confidence, this ensemble makes a powerful statement of refined luxury.\u003cstrong\u003e\u003c\/strong\u003e\u003c\/p\u003e","brand":"Asim Jofa","offers":[{"title":"XS","offer_id":52639980814619,"sku":"AJULN-16-DS-XS","price":15642.84,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0855\/8405\/2507\/files\/websizeimage.4.jpg?v=1784731065"},{"product_id":"ajulfed-13-embroidered-slub-lawn-stitched-3-pcs","title":"AJULFED-13 Embroidered Slub Lawn Stitched 3 Pcs","description":"\u003cp\u003eDefined by the commanding presence of a masterpiece etched in bold, sweeping strokes, this teal ensemble is a celebration of striking artistry. The long shirt serves as a canvas for bold ethnic motifs that flow across the fabric, anchored by a neckline of lavish and intricate detail. Light gold zari and luminous sequins shimmer with celestial brilliance beneath a vibrant overlay of magenta threadwork, offering a creative, high-contrast palette that transcends the ordinary. Paired with a minimally embroidered dupatta to ensure a sophisticated balance, the look strikes a flawless chord where daring craftsmanship meets a silhouette of effortless, modern elegance.\u003c\/p\u003e","brand":"Asim Jofa","offers":[{"title":"XXS","offer_id":52639980978459,"sku":"AJULFE-13-DS-XXS","price":7162.33,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0855\/8405\/2507\/files\/884A8999.jpg?v=1784731065"},{"product_id":"ajbpm-10-embroidered-lawn-stitched-2pcs","title":"AJBPM-10 Embroidered Lawn Stitched 2pcs","description":"\u003cp class=\"MsoNormal\"\u003e\u003cspan style=\"font-size: 11.0pt; line-height: 107%; font-family: 'Calibri',sans-serif; mso-ascii-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-fareast-theme-font: minor-latin; mso-hansi-theme-font: minor-latin; mso-bidi-font-family: Arial; mso-bidi-theme-font: minor-bidi; mso-font-kerning: 1.0pt; mso-ligatures: standardcontextual; mso-ansi-language: EN-US; mso-fareast-language: EN-US; mso-bidi-language: AR-SA;\"\u003eThis navy blue ensemble is a tour de force of masterful tailoring. 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The centerpiece is a vivid shirt, alive with foliage-inspired embroidery where two-toned zari and champagne-gold sequins intertwine with rich magenta, pale pink, and verdant green threadwork. This botanical masterpiece creates a shimmering tapestry that feels as though nature’s own vitality has been captured in silk and thread. To complete the vision, a chann embroidered dupatta, anchored by an exquisitely ornate border, wraps the silhouette in a bold yet graceful charm, embodying the very essence of luxury.\u003c\/p\u003e","brand":"Asim Jofa","offers":[{"title":"XXS","offer_id":52639981371675,"sku":"AJULFE-10-DS-XXS","price":11881.33,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0855\/8405\/2507\/files\/884A8332.jpg?v=1784731066"},{"product_id":"ajulnd-12-embroidered-zari-check-net-stitched-3-pcs","title":"AJULND-12 Embroidered Zari Check Net Stitched 3 Pcs","description":"\u003cp\u003eA whisper of dusk captured in silk, where the softness of tea pink dissolves into the shadows of a wild garden. This ensemble is a symphonic blend of purplish pink, deep tea pink, and sage green threadwork, evoking a floral landscape under a silver moon. Two-toned antique gold zari and cupped sequins provide a vintage luster that feels inherited rather than made. Below, a crushed lehenga ripples with every movement, framed by a monumental embroidered border, while the four-sided embroidered dupatta envelopes the wearer in an aura of ethereal grace.\u003cstrong\u003e\u003c\/strong\u003e\u003c\/p\u003e","brand":"Asim Jofa","offers":[{"title":"XS","offer_id":52639981666587,"sku":"AJULN-12-DS-XS","price":12330.1,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0855\/8405\/2507\/files\/884A6973.jpg?v=1784731067"},{"product_id":"ajbpm-09-embroidered-lawn-stitched-2pcs","title":"AJBPM-09 Embroidered Lawn Stitched 2pcs","description":"\u003cp class=\"MsoNormal\"\u003e\u003cspan style=\"font-size: 11.0pt; line-height: 107%; font-family: 'Calibri',sans-serif; mso-ascii-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-fareast-theme-font: minor-latin; mso-hansi-theme-font: minor-latin; mso-bidi-font-family: Arial; mso-bidi-theme-font: minor-bidi; mso-font-kerning: 1.0pt; mso-ligatures: standardcontextual; mso-ansi-language: EN-US; mso-fareast-language: EN-US; mso-bidi-language: AR-SA;\"\u003eThis dark mehndi ensemble radiates a deep, grounded majesty. The rich, earthy hue of the shirt serves as a deeply artistic foundation, beautifully adorned with vibrant green and soft pink threadwork. The resulting palette feels utterly surreal, as lifelike floral elements breathe vitality into the gorgeous, traditional base hue. Paired with minimal, plain trousers to let the upper silhouette speak without interruption, this look is an immaculate blend of heritage and contemporary poise.\u003c\/span\u003e\u003c\/p\u003e","brand":"Asim Jofa","offers":[{"title":"S","offer_id":52639981535515,"sku":"AJBPM-09-S","price":6478.55,"currency_code":"INR","in_stock":true},{"title":"M","offer_id":52639981568283,"sku":"AJBPM-09-M","price":6478.55,"currency_code":"INR","in_stock":true},{"title":"L","offer_id":52639981601051,"sku":"AJBPM-09-L","price":6478.55,"currency_code":"INR","in_stock":true},{"title":"XL","offer_id":52639981633819,"sku":"AJBPM-09-XL","price":6478.55,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0855\/8405\/2507\/files\/022A9603_bb604238-77b3-4c85-9d5e-dce1ebf643cd.jpg?v=1784731067"},{"product_id":"ajulfed-02-embroidered-chiffon-stitched-3-pcs","title":"AJULFED-02 Embroidered Chiffon Stitched 3 Pcs","description":"\u003cp class=\"MsoNoSpacing\"\u003eThis mehndi green ensemble captures the first whisper of festivity carried through the air of celebration. The front-open shirt unfolds like a regal tapestry, where light gold zari and sequins shimmer softly against a rich interplay of maroon and green threadwork. The embellishment glows with refined brilliance—striking a perfect balance between opulence and restraint, creating a rhythmic play of light across the fabric. Paired with chann embroidered trousers, subtly sparkling and framed by an elegant border, and finished with a beautifully embroidered dupatta, the look comes together as a composition that feels both vibrant and timeless.\u003cstrong\u003e\u003c\/strong\u003e\u003c\/p\u003e","brand":"Asim Jofa","offers":[{"title":"XXS","offer_id":52639981699355,"sku":"AJULFE-02-DS-XXS","price":10937.53,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0855\/8405\/2507\/files\/884A8641.jpg?v=1784731067"},{"product_id":"ajbpm-08-embroidered-lawn-stitched-2pcs","title":"AJBPM-08 Embroidered Lawn Stitched 2pcs","description":"\u003cp class=\"MsoNormal\"\u003e\u003cspan style=\"font-size: 11.0pt; line-height: 107%; font-family: 'Calibri',sans-serif; mso-ascii-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-fareast-theme-font: minor-latin; mso-hansi-theme-font: minor-latin; mso-bidi-font-family: Arial; mso-bidi-theme-font: minor-bidi; mso-font-kerning: 1.0pt; mso-ligatures: standardcontextual; mso-ansi-language: EN-US; mso-fareast-language: EN-US; mso-bidi-language: AR-SA;\"\u003eEmerging from the depths of smoke and shadow, this charcoal gray ensemble captures the breathtaking allure of a sudden spark in the dark. The deep, charry base of the shirt sets a sophisticated stage for a brilliant display of multi-hued threadwork. This intricate, colorful embroidery erupts against the dark fabric, creating a stunning, high-contrast effect that feels gorgeous. Paired with plain trousers to ensure the focus remains entirely on the shirt’s visual poetry, this outfit is a masterclass in modern opulence.\u003c\/span\u003e\u003c\/p\u003e","brand":"Asim Jofa","offers":[{"title":"S","offer_id":52639981863195,"sku":"AJBPM-08-S","price":6431.35,"currency_code":"INR","in_stock":true},{"title":"M","offer_id":52639981895963,"sku":"AJBPM-08-M","price":6431.35,"currency_code":"INR","in_stock":true},{"title":"L","offer_id":52639981928731,"sku":"AJBPM-08-L","price":6431.35,"currency_code":"INR","in_stock":true},{"title":"XL","offer_id":52639981961499,"sku":"AJBPM-08-XL","price":6431.35,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0855\/8405\/2507\/files\/022A9520_f3d587d7-96e9-4076-aa85-e2adeaace571.jpg?v=1784731068"},{"product_id":"ajpb-316-embroidered-raw-silk-stitched-2pcs","title":"AJPB-316 Embroidered Raw Silk Stitched 2pcs","description":"\u003cp class=\"MsoNormal\" style=\"line-height: 107%;\"\u003e\u003cspan style=\"mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin;\"\u003eFor the trailblazer who leads with style, this light pink co-ord set offers relaxed yet luxe appeal. The shirt utilizes tonal threadwork in a deeper rose shade to create a rich, textural effect, with scattered motifs cascading into a breathtakingly heavy border. Paired with basic pants, it’s the ultimate \"power suit\" for the woman who gets things done without compromising her feminine edge.\u003c\/span\u003e\u003c\/p\u003e","brand":"Asim Jofa","offers":[{"title":"Shirt \u0026 Trouser \/ S","offer_id":52639982125339,"sku":"AJPB-316-S","price":5695.19,"currency_code":"INR","in_stock":true},{"title":"Shirt \u0026 Trouser \/ M","offer_id":52639982158107,"sku":"AJPB-316-M","price":5695.19,"currency_code":"INR","in_stock":true},{"title":"Shirt \u0026 Trouser \/ L","offer_id":52639982190875,"sku":"AJPB-316-L","price":5695.19,"currency_code":"INR","in_stock":true},{"title":"Shirt \u0026 Trouser \/ XL","offer_id":52639982223643,"sku":"AJPB-316-XL","price":5695.19,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0855\/8405\/2507\/files\/IMG_1056.jpg?v=1784731069"},{"product_id":"ajulnd-09-embroidered-cotton-net-stitched-3-pcs","title":"AJULND-09 Embroidered Cotton Net Stitched 3 Pcs","description":"\u003cp\u003eA dark, decadent canvas where the mystery of the night meets the untamed beauty of the forest floor. 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Paired with a dupatta that is equally extravagant in its embroidery, this ensemble is a celebration of the shadows, intricate, bold, and undeniably sophisticated.\u003cstrong\u003e\u003c\/strong\u003e\u003c\/p\u003e","brand":"Asim Jofa","offers":[{"title":"XS","offer_id":52639982256411,"sku":"AJULN-09-DS-XS","price":11310.8,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0855\/8405\/2507\/files\/884A7559.jpg?v=1784731069"},{"product_id":"ajbpm-06-embroidered-lawn-stitched-2pcs","title":"AJBPM-06 Embroidered Lawn Stitched 2pcs","description":"\u003cp class=\"MsoNormal\"\u003e\u003cspan style=\"font-size: 11.0pt; line-height: 107%; font-family: 'Calibri',sans-serif; mso-ascii-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-fareast-theme-font: minor-latin; mso-hansi-theme-font: minor-latin; mso-bidi-font-family: Arial; mso-bidi-theme-font: minor-bidi; mso-font-kerning: 1.0pt; mso-ligatures: standardcontextual; mso-ansi-language: EN-US; mso-fareast-language: EN-US; mso-bidi-language: AR-SA;\"\u003eA vibrant tribute to the beauty of nature, this green ensemble balances intense color with meticulous embroidery. The rich green canvas of the shirt plays host to an orchestration of gorgeous, multi-hued threadwork that weaves an energetic narrative across the fabric. Elevating the tactile experience, delicate lace detailing is artfully integrated into the edges, providing an instantly luxurious feel. Set against sleek trousers, the look retains an impeccable, composed balance centered on the shirt’s striking artistry.\u003c\/span\u003e\u003c\/p\u003e","brand":"Asim Jofa","offers":[{"title":"S","offer_id":52639982321947,"sku":"AJBPM-06-S","price":6497.42,"currency_code":"INR","in_stock":true},{"title":"M","offer_id":52639982354715,"sku":"AJBPM-06-M","price":6497.42,"currency_code":"INR","in_stock":true},{"title":"L","offer_id":52639982387483,"sku":"AJBPM-06-L","price":6497.42,"currency_code":"INR","in_stock":true},{"title":"XL","offer_id":52639982420251,"sku":"AJBPM-06-XL","price":6497.42,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0855\/8405\/2507\/files\/022A9345_b748df00-0911-4b31-9f27-caa1bb7f6d69.jpg?v=1784731069"},{"product_id":"ajpb-314-embroidered-raw-silk-stitched-2pcs","title":"AJPB-314 Embroidered Raw Silk Stitched 2pcs","description":"\u003cp class=\"MsoNormal\"\u003e\u003cspan style=\"mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin;\"\u003eChannel the radiant energy of a golden hour glow with this impeccably embroidered mustard masterpiece. A celebration of confidence and class, the shirt features contrasting threadwork that provides a sharp, creative edge to the warm hue. It is an immaculate addition to a curated daily wardrobe, designed for those who treat every sidewalk like a runway.\u003c\/span\u003e\u003c\/p\u003e","brand":"Asim Jofa","offers":[{"title":"Shirt \u0026 Trouser \/ S","offer_id":52639982649627,"sku":"AJPB-314-S","price":5888.67,"currency_code":"INR","in_stock":true},{"title":"Shirt \u0026 Trouser \/ M","offer_id":52639982682395,"sku":"AJPB-314-M","price":5888.67,"currency_code":"INR","in_stock":true},{"title":"Shirt \u0026 Trouser \/ L","offer_id":52639982715163,"sku":"AJPB-314-L","price":5888.67,"currency_code":"INR","in_stock":true},{"title":"Shirt \u0026 Trouser \/ XL","offer_id":52639982747931,"sku":"AJPB-314-XL","price":5888.67,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0855\/8405\/2507\/files\/IMG_0951.jpg?v=1784731070"},{"product_id":"ajbpm-04-embroidered-lawn-stitched-2pcs","title":"AJBPM-04 Embroidered Lawn Stitched 2pcs","description":"\u003cp class=\"MsoNormal\"\u003e\u003cspan style=\"font-size: 11.0pt; line-height: 107%; font-family: 'Calibri',sans-serif; mso-ascii-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-fareast-theme-font: minor-latin; mso-hansi-theme-font: minor-latin; mso-bidi-font-family: Arial; mso-bidi-theme-font: minor-bidi; mso-font-kerning: 1.0pt; mso-ligatures: standardcontextual; mso-ansi-language: EN-US; mso-fareast-language: EN-US; mso-bidi-language: AR-SA;\"\u003eBold structural artistry meets timeless grace in a silhouette designed to command attention through the lens of pure contrast. 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It is a silhouette of movement and light, designed to turn every entrance into a poetic event.\u003cstrong\u003e\u003c\/strong\u003e\u003c\/p\u003e","brand":"Asim Jofa","offers":[{"title":"XS","offer_id":52639983108379,"sku":"AJULN-06-DS-XS","price":14793.42,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0855\/8405\/2507\/files\/884A7919.jpg?v=1784731070"},{"product_id":"ajpb-302-embroidered-cotton-dobby-stitched-2pcs","title":"AJPB-302 Embroidered Cotton Dobby Stitched 2pcs","description":"\u003cp class=\"MsoNormal\"\u003e\u003cspan style=\"mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin;\"\u003eExperience the wearable embodiment of grace in a lilac fit designed for the modern diva. This ensemble features soft, pastel-toned threadwork and delicate floral motifs that float across the fabric like a whispered secret. Finished with impeccably tailored scalloped trousers, it’s a harmonious blend of traditional motifs and cutting-edge hemlines.\u003c\/span\u003e\u003c\/p\u003e","brand":"Asim Jofa","offers":[{"title":"Shirt \u0026 Trouser \/ S","offer_id":52639983337755,"sku":"AJPB-302-S","price":5256.32,"currency_code":"INR","in_stock":true},{"title":"Shirt \u0026 Trouser \/ M","offer_id":52639983370523,"sku":"AJPB-302-M","price":5256.32,"currency_code":"INR","in_stock":true},{"title":"Shirt \u0026 Trouser \/ L","offer_id":52639983403291,"sku":"AJPB-302-L","price":5256.32,"currency_code":"INR","in_stock":true},{"title":"Shirt \u0026 Trouser \/ XL","offer_id":52639983436059,"sku":"AJPB-302-XL","price":5256.32,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0855\/8405\/2507\/files\/IMG_0836_33ef44a5-9926-4e85-a8d5-91d637fb7744.jpg?v=1784731071"},{"product_id":"ajbpm-02-embroidered-lawn-stitched-2pcs","title":"AJBPM-02 Embroidered Lawn Stitched 2pcs","description":"\u003cp class=\"MsoNormal\"\u003e\u003cspan style=\"font-size: 11.0pt; line-height: 107%; font-family: 'Calibri',sans-serif; mso-ascii-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-fareast-theme-font: minor-latin; mso-hansi-theme-font: minor-latin; mso-bidi-font-family: Arial; mso-bidi-theme-font: minor-bidi; mso-font-kerning: 1.0pt; mso-ligatures: standardcontextual; mso-ansi-language: EN-US; mso-fareast-language: EN-US; mso-bidi-language: AR-SA;\"\u003eA poetic reversal of shadow and light, this deep black creation evokes the haunting beauty of a midnight landscape. 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Completed by flawlessly embroidered trousers, this ensemble offers high-fashion take on classic monochrome dressing.\u003c\/span\u003e\u003c\/p\u003e","brand":"Asim Jofa","offers":[{"title":"S","offer_id":52639983468827,"sku":"AJBPM-02-S","price":6072.71,"currency_code":"INR","in_stock":true},{"title":"M","offer_id":52639983501595,"sku":"AJBPM-02-M","price":6072.71,"currency_code":"INR","in_stock":true},{"title":"L","offer_id":52639983534363,"sku":"AJBPM-02-L","price":6072.71,"currency_code":"INR","in_stock":true},{"title":"XL","offer_id":52639983567131,"sku":"AJBPM-02-XL","price":6072.71,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0855\/8405\/2507\/files\/022A9712_f13b84fd-4a0a-4a6f-b572-ad6d9cd5e094.jpg?v=1784731071"},{"product_id":"ajulnd-04-embroidered-chiffon-stitched-3-pcs","title":"AJULND-04 Embroidered Chiffon Stitched 5 Pcs","description":"\u003cp\u003eA serene immersion into a tranquil lakeside, where the air is cool and the beauty is effortless. This light blue kalidaar is a poetic tribute to nature, featuring antique gold zari and beige threadwork inspired by the elegant grace of flamingos and lakeside flora. The embroidery is a delicate dance of light gold sequins that sparkle like ripples on water. Paired with an embroidered zari chiffon dupatta that floats like a cloud, this ensemble is the pinnacle of understated elegance.\u003cstrong\u003e\u003c\/strong\u003e\u003c\/p\u003e","brand":"Asim Jofa","offers":[{"title":"XS","offer_id":52639983796507,"sku":"AJULN-04-DS-XS","price":12825.13,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0855\/8405\/2507\/files\/Websize_AJULN-04_-_image_6.jpg?v=1784731072"},{"product_id":"ajpb-341-embroidered-dobby-stitched-2pcs","title":"AJPB-341 Embroidered Dobby Stitched 2pcs","description":"\u003cp class=\"MsoNormal\"\u003e\u003cspan style=\"mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin;\"\u003eStep into a world where soft aesthetics meet contemporary flair in this breathtaking pastel pink vision. This ensemble captures the essence of a serene morning, featuring intricate multihued threadwork that dances across the front to create a masterpiece. Grounded by off-white contrasting trousers for a sharp, modern edge, it is the quintessential choice for high-tea gatherings and sun-drenched afternoons with your inner circle.\u003c\/span\u003e\u003c\/p\u003e","brand":"Asim Jofa","offers":[{"title":"Shirt \u0026 Trouser \/ S","offer_id":52639983960347,"sku":"AJPB-341-S","price":4425.78,"currency_code":"INR","in_stock":true},{"title":"Shirt \u0026 Trouser \/ M","offer_id":52639983993115,"sku":"AJPB-341-M","price":4425.78,"currency_code":"INR","in_stock":true},{"title":"Shirt \u0026 Trouser \/ L","offer_id":52639984025883,"sku":"AJPB-341-L","price":4425.78,"currency_code":"INR","in_stock":true},{"title":"Shirt \u0026 Trouser \/ XL","offer_id":52639984058651,"sku":"AJPB-341-XL","price":4425.78,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0855\/8405\/2507\/files\/IMG_0558.jpg?v=1784731072"},{"product_id":"ajbpm-01-embroidered-lawn-stitched-2pcs-1","title":"AJBPM-01 Embroidered Lawn Stitched 2pcs","description":"\u003cp class=\"MsoNormal\"\u003eThis pristine white ensemble redefines the boundaries of high-contrast elegance. 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This ensemble captures the essence of a serene morning, featuring intricate multihued threadwork that dances across the front to create a masterpiece. 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