COMPLETE THE LOOK
PRODUCT DETAILS: Asim Jofa's latest collection ‘MERA HASEEN JORA’ is a true representation of his exquisite craftsmanship. The majestic combination of butterscotch and plum is a bold statement, enhanced by the designer's masterful use of zari and sequins embroidery technique. The intricate golden cultural motifs tha...
Read full details →PRODUCT DETAILS:
Asim Jofa's latest collection ‘MERA HASEEN JORA’ is a true representation of his exquisite craftsmanship. The majestic combination of butterscotch and plum is a bold statement, enhanced by the designer's masterful use of zari and sequins embroidery technique. The intricate golden cultural motifs that adorn the entire ensemble, including the peshwas, lehenga, and dupatta, showcase the designer's attention to detail and expertise. The dupatta's border work and broad borders on the peshwas daman and lehenga border are an example of jofa's unmatched skill. This is an ensemble that represents regal elegance and timeless beauty that will be hard to forget.
Embroidery technique: Zari & Sequins
Made for the Moment
Pieces that move with you — whether it's an intimate engagement, a sun-soaked wedding day, or an evening dressed in your best. Slip in. Stand out. Feel like yourself.
Shop the collectionCrafted with care
Sourced from heritage mills and finished by master karigars who've been at this for generations.
Considered construction
Reinforced seams, hidden hooks, lined where it matters — built to wear well for years, not seasons.
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